![]() We are pleased to work with Home Depot, whose commitment to customer service and innovation are commendable.” I am confident that ABC Unlimited will provide tremendous added value. ![]() Robert Iger, president, and COO of The Walt Disney company, stated: “The combination of Disney’s, ESPN’s and ABC’s brand strength and broad scope provides unparalleled reach and opportunity for The Home Depot. “This is just the start of an expanding, long-term relationship.” “We are excited about this new relationship in that it leverages the strengths of two world-class brands to create new opportunities and provide greater efficiencies that will benefit both companies,” said Bob Nardelli, chairman, president and CEO, The Home Depot. Other home improvement products such as decorative hardware and lighting would complement the program.ĭisney to purchase Home Depot products for a variety of its operations. The program would be launched in January 2003 as part of the Disney Homeinitiative. Home Depot and Disney plan to develop The Disney Paint Program, an exclusive room-decorating program featuring a line of Disney-branded, children’s paint. The agreement will be the largest of its kind in Home Depot’s history. There are significant business benefits to developing such strong relationships across both companies. Home Depot and Disney’s ABC Unlimited media units plan to enter a three-year pact to leverage Home Depot’s media spend across leading Disney properties, such as ABC-TV, ESPN and Lifetime. and BURBANK, Calif., -The Home Depot (NYSE: HD) and The Walt Disney Company (NYSE: DIS) have agreed in principle to a multi-faceted alliance that will result in several mutually beneficial initiatives for the two companies.
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